Progressive Web Apps (PWA) have the unmatched advantage of being accessible from smartphones, tablets, and desktops without installing something from an app store first. They fit naturally in digital workflows, where you share links via email or messengers (WhatsApp, Slack, Facebook, etc.). With modern web browsers, they also provide offline-capabilities, camera access, GPS and notifications. And you can put an app shortcut to the home screen, just like you do for native apps.
Modern cloud providers take care of the complex hardware infrastructure that is necessary to provide digital services. That keeps maintenance at a minimum so that instead we can focus on implementing new features for you. By only paying for active service consumption, your needs can grow with actual business and customer demands. That's a huge plus compared to upfront costs for physical servers that you manage on your own.